Hii guys I have a query does selecting ads units between Text & display ads vs display responsive ads makes any difference in performance, ctr and cpc ?
Ofcourse there are much difference. If you choose Images over text, you will get more clicks.
Some sites have recorded inline-text ads has more CTR and CPC than image ads.
But, you should perform A/B Testing to find the optimized method.
I think, it depends on the type of content.
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